Performance Marketer · Growth Architect · Startup Founder
MadhavBhattarai
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Performance Marketer · Growth Architect · Startup Founder
About
A Computer Science graduate turned Senior Performance Marketing Manager — with 7+ years across Nepal, Singapore, India, and Dubai. Scaled SaaS platforms globally, served Sadhguru's Isha Foundation, trained with Google as a certified partner, and directed $2M+ in paid media for 60+ clients. Between campaigns, I build startups. Between dashboards, I meditate.
Career Roadmap
A 7-year journey across 4 countries — follow the path from data foundations through spiritual transformation to leading GCC's digital marketing landscape.
Data Entry Specialist
📍 Kathmandu, Nepal
The story begins in the engine room. Obsessive precision with data — accuracy, speed, integrity. Before campaigns, before ROAS — the raw discipline of making every number count. This mindset never left me.
Sr. Business Development & Digital Marketing
📍 Budanilkantha, Kathmandu
First real marketing role — building the digital presence for an ancient wellness brand. Facebook Ads, Google Ads, SEO, team leadership. Early lesson: authentic storytelling always outperforms manufactured campaigns.
Digital Marketing Specialist
📍 Kathmandu, Nepal
Managing 15+ clients simultaneously across SEO, SEM, e-commerce, and social. Oversaw Analoguemall.com, deep competitive analyses, growth strategies across diverse industries. Breadth accelerated evolution as a full-stack marketer.
Digital Marketing Manager — Remote
📍 Singapore · Global Remote
First venture into global SaaS marketing. Singapore-based learning platform. Owned the full digital acquisition engine — international traffic, cross-border lead generation, email funnels, paid social across time zones and cultures.
Campaign Manager · 7-Month Volunteer Program
📍 Coimbatore, Tamil Nadu, India
The most transformative chapter. Serving Sadhguru's global movement — not a job, a complete reorientation of purpose. Google Ads, email marketing, SEO, CRM, JIRA. This experience rewired my understanding of what marketing truly is.
Google Client Solutions Manager
📍 Kathmandu · Certified Google Partner
Trained directly with Google experts as a certified partner — a rare privilege. Elite consultations on Google Ads, GA4 architecture, GTM setup, Looker Studio dashboards. Most performance marketers learn from blogs. I learned from Google itself.
Paid Media Executive
📍 Kathmandu · UK & Australian Universities
International paid media for top UK and Australian universities — DV360, CM360, Meta, TikTok, Snapchat, Reddit, Bing, X. Consistently surpassed KPIs across complex educational brand campaigns requiring precision and cultural intelligence.
Senior Performance Marketing Manager
📍 Dubai Studio City, UAE
The apex. Leading performance marketing for GCC's biggest brands — real estate, hospitality, luxury, tech. Directing $2M+ in paid media across Meta, Google, TikTok, LinkedIn, Snapchat. Mentoring a team. This is where everything converges.
Defining Chapters
Google Client Solutions Manager
A Google-certified partner agency where I trained directly with Google experts. Elite consultations on Google Ads strategy, GA4 architecture, GTM, and Looker Studio. Most performance marketers learn from blogs. I learned from Google itself — a distinction that separates my technical depth from the entire market.
Campaign Manager — Sadhanapada
Seven months immersed in Sadhguru's global movement. Marketing here wasn't about conversion rates — it was about human transformation at scale. I developed empathy and intentionality that no agency brief can teach. Spirituality and performance became one practice.
Senior Performance Marketing Manager
The apex. Leading performance marketing for Dubai's most recognisable brands across real estate, hospitality, luxury, and technology. Directing $2M+ in paid media across 5 platforms, mentoring a team, executing full-funnel GCC strategies for brands that can't afford to fail.
Case Studies
Real campaigns. Real outcomes. Six industries, six stories of measurable growth.
Rebuilt full funnel for a luxury fashion DTC brand. Creative testing framework, GA4 + GTM overhaul, Meta Advantage+ alongside Google Shopping. Looker Studio for real-time ROAS tracking.
LinkedIn lead gen engine + Google Search intent + HubSpot CRM integration. Strategic audience layering by seniority, industry, and company size. Automated email nurture sequences.
Multi-channel for a Dubai real estate developer: Google Search, Meta dynamic video ads, Snapchat for GCC buyers. Full attribution from click to qualified property enquiry.
Google UAC + Meta App Install + TikTok TopView for GCC market entry. Retargeting system for lapsed users using deep links and re-engagement ad sequences.
Creator-led performance strategy — UGC feeding into paid amplification, Instagram Shopping, TikTok Spark Ads. Lookalike audiences from high-LTV customers.
International student recruitment for UK university targeting South Asian + GCC markets. DV360 programmatic, Google Search, Meta lead forms, YouTube pre-roll with localised creative.
Startup Ventures
Beyond client campaigns, I build. Three ventures at the intersection of AI, community, and human potential.
AI Automation Agency
An AI-first automation agency eliminating the manual work drowning marketing teams. Bespoke AI workflows, LLM integrations, and automated systems for marketing operations.
Public Connection & Sharing App
A public social platform for authentic connection — like Reddit, built around real people sharing real perspectives. For those tired of performance and hungry for genuine conversation.
CV Builder · Job Search · Skills
Career acceleration platform combining AI-powered CV creation, intelligent job matching, and skill-development courses. Talent is everywhere — opportunity should be too.
Inner Journey
Alongside my professional journey runs a deeper current — a commitment to inner development, meditation, and conscious living. The Sadhanapada program at Isha Foundation was not just a role. It was a seven-month immersion into the question of what truly matters.
Under Sadhguru's vision, I learned that the most powerful communication originates from stillness. That data without wisdom is noise. That the greatest campaigns connect with something ancient in the human experience.
I carry this stillness into every campaign: the ability to pause, read the signal beneath the data, and act with intention rather than reaction.
Expertise
Paid Media
Analytics & Tech
Strategy & Growth
Leadership & AI
Google Certifications
Philosophy & Inspirations
Two worlds of influence — visionaries who redefined what's possible, and masters who redefined what's real.
🚀 Business & Technology
Steve Jobs
Apple Co-Founder
The intersection of technology and the liberal arts. Jobs taught me that great marketing is great storytelling, and great products are acts of love. Simplicity is the ultimate sophistication.
Elon Musk
Tesla · SpaceX · First Principles
The courage to attack assumptions. Musk showed me that the biggest opportunity lives in questions nobody dares to ask. First-principles thinking over inherited wisdom — applied to every strategy I build.
Naval Ravikant
AngelList · Philosopher of Wealth
"Specific knowledge, leverage, and accountability." Naval's frameworks on building wealth with integrity and compounding genuine curiosity changed how I think about career and creation entirely.
🕉️ Spirituality & Consciousness
Sadhguru
Isha Foundation · Yogi · Mystic
The teacher I lived with. Sadhguru's insight that inner engineering precedes outer results changed how I approach work, leadership, and life. Every campaign has a trace of his teaching.
Osho · Alan Watts
Mystic · Philosopher of Now
Osho on the playfulness of existence. Watts on the wisdom of insecurity. Both dismantled conditioned thinking and pointed toward direct experience as the only authority worth trusting.
Tolle · Mooji · Krishnamurti · Neem Karoli Baba
Present Moment · Non-Duality · Boundless Love
The Power of Now. Dissolution of the seeker. Radical honesty about thought. Boundless love. These masters taught that clarity is not a skill — it's the complete absence of noise.
The Next Chapter
Marketing is being reimagined by artificial intelligence — and I'm at the front edge of that transformation. Through DataMorph.co, I'm building AI systems that automate what took weeks and predict what humans alone cannot see.
Computer Science foundation + 7+ years performance marketing + hands-on AI development = a position very few marketers occupy: someone who understands both the technical architecture and the human psychology behind great marketing.
Currently Learning
The next frontier isn't just using AI — it's building autonomous systems that think, plan, and act. These are the skills actively developing in 2025–2026.
Multi-Agent · Tool Use · Memory
Building autonomous agents that plan, reason, and execute complex marketing workflows without manual oversight at every step.
n8n · Make · Zapier AI · APIs
Connecting AI models to real marketing stacks — automated reporting pipelines, intelligent alert systems, self-optimising workflows.
Vector DBs · Embeddings · Fine-tuning
Building custom AI applications trained on specific business knowledge — brand-aware copy generators, campaign Q&A systems grounded in real data.
Python · Pandas · Streamlit · APIs
Strengthening Python for AI development — data pipelines, LLM API calls, and internal tools that make marketing teams dramatically more effective.
ML · Forecasting · Attribution AI
ML models that predict campaign performance before launch, forecast budget requirements, and provide attribution beyond last-click.
Prompt Design · Structured Outputs
Systematic prompt engineering — designing reliable AI systems producing consistent, high-quality outputs for marketing use cases at scale.
Contact
Campaign, collaboration, or conversation — I'm here.
hello@madhavbhattarai.com